​Website and E-mail Marketing

Class 1
July 5th, 2016 at 12 pm - 1 pm

​Website and E-mail Marketing

Class 1
July 5th, 2016 at 12 pm - 1 pm

How to define a goal of a website.
Define the main product to sell or promote.
Your target group (Who will buy it).
Your Competitive Advantage and a Marketing Message (Why they should buy it from you).
Call-to-Action (CTA).
Subscribers, e-mail marketing.
Website links, including Social media links (links in and out - difference).
Profile settings importance.
Where to find anaZana video tutorials and anaZana help.

Homework:​
  • ​Define a marketing message and insert it on the website.
  • Create a website Header Slider (Link to the video tutorial: ...)
  • Define a Call To Action and insert it in the website Header.
  • Create an e-mail marketing template for your business.
  • ​Create your profile.